Filmmaker & YouTube Lead

Job Description

• Film high-quality weekly content at Woodbender’s facilities, showrooms, and on location.
• Capture a wide range of formats, including: Behind-the-scenes processes “How it’s made” stories Product features Interviews Team spotlights Client installations
• Short-form and long-form YouTube content
• Ensure footage is visually consistent with Woodbender’s brand identity.

• Plan, film, edit, and publish weekly videos.
• Develop a storytelling style and visual language for the channel.
• Monitor performance analytics and iterate content accordingly.
• Manage titles, thumbnails, descriptions, and SEO tags for optimal reach.

• Collaborate with the marketing team to conceptualise video ideas and build a content calendar.
• Bring fresh ideas and new storytelling approaches.
• Identify opportunities to showcase craftsmanship, process, and brand personality.

• Edit weekly videos with strong narrative flow and attention to detail.
• Manage file storage, backups, and organised content workflows.

• Coordinate shoot logistics, equipment, and schedules.
• Work closely with multiple internal teams (design, manufactured, sales, leadership).
• Provide direction to on-camera team members when needed.

• Strong understanding of cinematography (composition, lighting, camera movement).
• Experience with DSLRs, mirrorless cameras.
• Proficiency in editing software.
• Shooting in log and familiar with colour grading.
• Ability to capture clean audio and set up basic lighting.
• Drone experience is a plus.
• Directing ability - guide the production team, clearly communicating creative vision, pacing, and framing to craft engaging, viewer-focused videos.

• Ability to craft engaging narratives from raw footage and everyday moments.
• Comfort generating video ideas, themes, and story structures.
• Strong sense of pacing, emotion, and brand-aligned tone.

• Understanding of YouTube formats, algorithms, upload optimisation, and audience engagement.
• Experience with both short-form and long-form video content.

• A team player and willingness to be part of a brand that strives for excellence, pioneering methods and authentic identity.
• Ambitious and eager to grow in a long-term creative role.
• Independent and proactive work style.
• Strong communicator and collaborator.
• Well-organised and reliable, with consistent weekly delivery.
• Passionate about design, craftsmanship, and storytelling.

• Loves filmmaking and editing
• Wants to build into a brand story, and sees the opportunity to be part of something greater.
• Enjoys brand storytelling, and showcasing the people behind the story.
• Wants long-term creative ownership
• Values growth, experimentation, and collaboration
• Ability to travel nationally and internationally if required (Trade shows, Installations, etc)

• A stable and meaningful long-term creative role.
• The chance to build and shape a YouTube channel from the ground up.
• Creative freedom to try new formats and storytelling approaches.
• Access to rich visual material: craftsmanship, manufacturing, design, people and process.
• A supportive, collaborative environment that values creativity.

• Weekly videos uploaded consistently.
• A strong and recognisable channel identity.
• Growing engagement, subscribers, and watch time.
• An expanding library of high-quality brand storytelling.
• A strong partnership between the creator and Woodbender.